02 / Work / 2023
Field Notes
A content and search system for a brand growing its point of view.
The resultA discoverable editorial platform with a rhythm the team could sustain.Start a project ↗
Approach
Field Notes had the knowledge, but needed a clearer way to share it. We shaped the editorial direction, mapped the search opportunity and created a publishing system built for steady, useful growth.
Scope
- SEO strategy
- Content architecture
- Editorial design
- Technical SEO
- Measurement
Selected framesProcess / Detail / Outcome
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